Brand | Heuer |
---|---|
Model | |
Reference | 1550SG |
Year of production (circa) | 1975 |
Material | Steel |
Crystal | Acrylic |
Dial color | Black |
Movement | Hand-wound |
Diameter | 43 mm |
Bracelet/strap: | Leather |
Buckle/clasp | Generic steel |
Lug Width | 20 mm |
Set Content | Watch only |
Heuer Bund Ref. 1550SG ‘Flyback’
While the world descended into the cold war, West Germany formed the Bundeswehr in 1955, with the aim of protecting the Eastern border against the Soviets. The Bundeswehr, as NATO’s frontline, was very well equipped. The Heuer Bund was a part of that equipment, in production from 1955 until 1990.
The Heuer Bund was a pilot’s watch by design, as you can clearly see from the Flyback chronograph complication. But the watch saw action in other parts of the army as well.
The Bund was made in several versions, this is the classic version with the 3H (tritium) logo, the small ‘T’ over the six, and the classic Heuer logo.
Our specimen comes with beautifully yellowed tritium. We have paired it with a reproduction of the original Bund strap in black, for maximum authenticity.
A watch that is quite simply beautiful on its own, but also features all the historic significance we watch lovers care about.
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Uhrenmanufaktur Heuer AG was founded in 1860 by Edouard Heuer in St. Imier Switzerland. In 1911, the company patented the first dashboard chronograph for use in cars and airplanes. It was the start of a rich heritage in motorsports.
Heuer’s prime was during the 1960’s, when the brand was heavily involved in the racing world. Heuer produced chronographs, dashboard instruments and racing chronograph watches. Some of Heuer’s successful lines are the Autavia (Auto & Aviation), Carrera and the iconic square Monaco.
Being so closely involved in such a legendary period of motorsports, landed Heuer a lasting reputation. These were the days when speed had reached dazzling levels but safety measures had not. The death-defying drivers became celebrity heroes and their watches are highly collectible until this day.
But the brand’s catalogue is not limited to racing watches. When you dive into Heuer’s history you will run into subtle dress watches, rugged military-issued models and seaworthy divers.
Then, in 1985, TAG group bought a controlling stake in the business and Heuer became Tag Heuer. The new company was then bought by French luxury conglomerate LVMH in 1999. While the modern Tag Heuer appeals to a new audience, vintage aficionados flock to highly collectible watches from the Heuer days.
So whether you are a speedfreak or just into watches that tell a story, Heuer has got you covered.
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We strive to promptly handle packages to minimize delays. Delivery times begin from the day of dispatch. While we make every effort to ensure smooth delivery, we cannot be held responsible for delays caused by destination customs, local duties, taxes, or lost items during transit.
Certainly, we understand that overloaded mail-order companies can also contribute to potential delays in the delivery process. Despite our best efforts, external factors beyond our control may affect shipping times. Rest assured, we remain committed to providing timely service and will work diligently to ensure your order reaches you as promptly as possible. For any inquiries or updates, feel free to reach out to us at info@awco.nl. Your satisfaction is our priority.